We amplify hardware brands.

The Licursi Group brings a content-first approach to the hardware industry. Powered by our exclusive influencer network, our marketing campaigns yield real ROI in the hardware aisles and beyond.

Need a hammer? Rely on our toolkit. TLG works as seamlessly as an in-house marketing team to transform awareness into loyalty. With a mastery of social media, influencer and affiliate marketing, public relations and content creation, our goal is to get and keep your customer's full and undivided attention*. We break it down with three easy steps. Explore our case studies or read on to learn more.
*And we’re pretty good at it. You’ve read this far haven’t you?!
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What We Do
What We Do
What We Do
Curate.
So much content. So many channels. So much of both. Too much of both. Luckily you’re here, in the exact place you need to be, with TLG, who can handle both with our award-winning, in-house production team and the power of our Ripple Network of content creators to help you every step of the way.
Converse.
Today’s consumers don’t just want to be heard; they want to be part of the story. We have integrated plans that ensure your brand is a part of the conversations, regardless of platform, allowing you to meet customers where they’re at. From focus groups to product reviews, we introduce brands to their toughest critics and best customers.
Convert.
If a tree falls in the forest and nobody is there to hear it…you get the idea. We dig down to create marketing strategies tied to business objectives, ask the hard questions, then create campaigns that matter. Campaigns people can see and hear, even through the trees.
What Our Clients Say About Us
What Our Clients Say About Us
What Our Clients Say About Us
“For many years, we have been fortunate to have a trusted partnership with The Licursi Group, leveraging their expertise as we together manage marketing across our five core brands. They consistently demonstrate their vast knowledge and professionalism, touching all aspects of our communications – from product launches to social media, content generation, and PR. Their efforts are consistently mentioned in meetings with our retailers, ensuring our brands have the leg up on the competition.” - Pete Castellino, The Hillman Group
“The Licursi Group did an incredible job with our first endeavor into social media on our line of premium power screws.  Within the first year, we’d gained over 25k followers and created a wide variety of incredible user-generated content. We were thrilled with the results!” - Amy Blase, Power Pro
“We initially selected TLG because of their reputation in the hardware industry. We continue to retain TLG because the strategies they devise for our brands work. Their turnkey review program has been pivotal for our retailers and customers alike.  And, by staying on top of product trends and new technology, their wheelhouse goes beyond marketing making them true, invested partners.” - Michael Keck, Director of eCommerce, Hampton Products International
A partner you can Trust
A partner you can Trust
A partner you can Trust
100+ clients trust TLG to support their brands.
We’ve been working with companies around the world for 20 years, that’s why we're a trusted partner for many recognizable brands. Our passionate team of stewards craft brand stories that compel your customers to take action.
Influencer Network
Influencer Network
Influencer Network
Want to make a splash?
Join The Ripple Network, our curated group of social influencers in the lifestyle, DIY, remodeling and interior design communities. Hear firsthand about opportunities to collaborate with new and established brands to help reach their target consumers.